How to Stage Your Home for A Quick Sale

chris.ha • July 24, 2019

Staging is one of the most important things you can do for your home (and yourself) if you’re selling. It’s going to increase the buyer appeal of the inside of the home, create better first impressions, and ultimately help the buyer visualize their new life in your home. While there are companies that do staging tasks, you don’t always need to hire the professionals if you’re on a budget. Check out these home staging tips that you can do on your own with a smaller budget.


Highlight the best features

When you’re staging/decorating/renovating, make sure you highlight what the home has to offer. For example, if your home has a fireplace, organize the furniture in a way the makes the fireplace the focal point of the room. If you stage correctly, you can use staging to direct the buyer’s attention wherever you’d like it to be.


Lighting is huge! Do whatever you can to let in as much natural light as possible and turn on all the lights to allow your home to appear bigger and brighter. Some experts say that staging mirrors strategically can allow it to reflect light in a way that makes the room look more spacious. If you’re painting, consider using brighter, more neutral colors to attract a wider range of buyers. We have a list of the top 5 color schemes for homes that are for sale to help our sellers attract more buyers, if you’re interested, give us a call or visit our social media profiles.


Declutter and De-personalize

As a buyer, you wouldn’t want to walk into a filthy mess in the home you’re looking to buy right? So don’t allow your potential buyers to walk into your home without tidying up and making your home presentable! The best thing you can do is take all the trash and excess items from your home. You will want to go through just about everything you have and determine what you need, what you don’t need, and what can sit in storage. Obviously, everything you do not need should be sold or thrown away, and anything you can live without for the time being should be put in the attic, in storage, and tucked away nice and neat.


Another crucial part to staging your home is taking away all the personal items. Pictures, portraits, memorabilia, etc. should all find it’s place in storage for the time being. The reason is because buyers are coming to look at your home with the intent of making an offer and moving themselves in, and when they see all of your family photos and other sentimental items the last thing they can visualize is their sentimental items and family photos in the home. These personal items can distract them from what the home actually has to offer for them. Also, some buyers can feel uncomfortable viewing a home with a bunch of personal items because it feels like they’re intruding.


Decor

When decorating your home, you want to be very careful in the decor that you choose. You want to choose things that will simplify your home, catch a buyer’s attention, and help them visualize a better life in your home, but you don’t want to choose things that are going to offend or detour your buyer. You’ll want to choose color schemes carefully as well. When choosing drapes, pick colors that compliment and emphasizes the room’s color(s). Likewise, when choosing bedding, experts recommend very nice, white bedding to reflect a peaceful ambiance in the master bedroom. Same rule applies to the bathrooms. Try to choose simple color schemes that emphasize the color scheme of the bathrooms, such as white or solid colored towels/curtains and stainless steal/porcelain accessories like soap dishes and tooth brush holders.


Another option you have for areas like the kitchen, is to upgrade smaller items such as drawer/cabinet hardware, accessories on the counter, and appliances. Updating the hardware will make your kitchen look brand new and add significant value to your home! Some experts recommend a full kitchen remodel, depending on your budget, to add extreme value to the home considering the kitchen can have some of the biggest influence on the buyer’s decision.


Landscaping

Curb appeal is hands down the MOST important aspect of the exterior of your home. Curb appeal refers to what someone sees from the curb of the street to the front side of your home. This includes shrubbery, landscaping, lawn maintenance, etc. To catch your buyer’s eye, consider adding a fresh batch of mulch, or getting some of the unappealing trees/shrubs removed. Depending on the time of year, you will want to research what plants and flowers are in season and determine what your best option is. For example, if it is summer time, you may want to add extra mulch to retain the moisture your plants will need to survive in the heat. You can also research what flowers/plants are in season and popular for curb appeal.


Conclusion

While cleaning, upgrading, and staging is not required by any means, it might as well be. Without staging and setting up your home for potential buyers, your chances of selling decrease dramatically. At Brown Home Group, we have multiple staging resources at our disposal, as well as years of experience and knowledge in the industry. If you’d rather hand over the tedious task of home staging to someone else, feel free to reach out for some assistance!




Email: rick@brownhomegroup.com


Phone: 321-348-8720



By Rick Brown December 2, 2025
Buying a fixer-upper seems like a clever move—cheap price, great potential, maybe a shot at living in a zip code you thought was off-limits. On paper, it feels romantic: grit, tools, a vision, and weekends full of transformation. In reality? It’s a grind. First-timers often underestimate how fast “a few projects” can spiral into structural chaos. And once the walls come down, you can’t unsee the mess. If you're eyeing a house that “just needs a little work,” here’s what you need to figure out before that offer goes in. Evaluating the Neighborhood and Location That perfect price tag means nothing if the neighborhood’s going nowhere . You can replace the plumbing, sure—but not the next-door neighbor with six cars in the yard. Look around. Are homes maintained? Do people walk their dogs here? Is there a weird smell you can’t place? The area carries your resale, your insurance, even your peace of mind. A great house in the wrong pocket is like dressing up for a party that doesn’t exist. Conducting a Thorough Property Inspection That retro tile might be hiding water damage. That "character" might be code for structural rot. A true inspection isn’t just a formality— it’s your reality check . Bring someone with no emotional investment and an eye for bad news. Better yet, get a contractor in early to ballpark costs. Because if the foundation’s shifting or there’s mold tucked behind those charming built-ins? You’ll want out before you're locked in. Planning for Financing and Total Costs You’re not just buying a house—you’re buying a renovation timeline, a tool habit, and a parade of invoices. Loans that roll repairs into the mortgage can save you from cash chaos. But even with financing? Add padding. Always. Something will break, someone will ghost, a wall will reveal an ancient plumbing sin. Treat your first estimate like a rough sketch, not gospel. And never assume you’ll stay on schedule. You won’t. Addressing Structural and Safety Systems Before you touch a single finish, make sure the house is sound. Roof, plumbing, electrical, HVAC—those boring systems matter more than whatever backsplash you’ve been eyeing. It’s not sexy, but it’s safety. If it’s leaking, shocking, or freezing you out, it's a priority. Cosmetic upgrades can wait. And if you have to choose between "looks good" and "won’t burn down"? Choose the latter. Every. Time. Making Essential Electrical Upgrades Old houses and electricity are a risky pair. Before you get clever with lighting or appliances, have a licensed electrician look at the entire system—panels, outlets, wiring. Plenty of older homes can’t handle modern loads, and that’s not just an inconvenience, it’s a fire risk. Start with top‑quality parts from trusted brands—explore these sources for electrical supply needs . Shoddy electrical work comes back to bite—usually when it’s too late to fix cheap. Identifying Common Fixer-Upper Repairs Certain repairs show up like clockwork. Roof leaks? Count on it. Drainage issues? Common. Old galvanized pipes, drafty windows, termite damage, dodgy subfloors— these are classic fixer-upper problems . And they aren’t always visible at first glance. Start with what's dangerous or actively decaying. Then handle what snowballs into bigger issues later. Cosmetic stuff can come last—or never. There’s no award for “prettiest unfinished project.” There’s pride in buying a home that needs you. But don’t romanticize the mess. Renovating takes grit, time, and more backup plans than you think you’ll need. Your fixer-upper might become your dream home—but only if you stay clear-eyed, ask hard questions, and know when to slow down. Don’t let charm blind you to cost. And don’t try to do it all alone. Buy the project you’re actually ready for, not the one you wish you were. Discover the key to your real estate dreams with Brown Home Group , where our dedicated team of experienced realtors goes above and beyond to ensure you buy or sell with confidence in Central Florida.
By Rick Brown November 17, 2025
You’ve moved out. The house is empty. And every day it sits unsold, it costs you—emotionally and financially. Selling a vacant property comes with a unique set of risks and responsibilities. But with the right strategy, you can attract serious buyers, manage expenses smartly, and close the deal from wherever you are. These seven sections walk you through the most critical moves to make now. Keep Costs Predictable, Even From Afar The moment your home is vacant, you're still on the hook for utilities, insurance, taxes, and upkeep—but without the daily visibility you once had. Before problems escalate, get ahead of your spending. Create a budget that includes real estate commission, home prep, staging, and potential concessions. You don’t want surprise expenses hitting at closing. Knowing what home‑selling fees to expect lets you estimate your break-even point and time your price adjustments with confidence. Maintain a “Lived-In” Look Without Living There Empty homes feel cold. Worse, they signal neglect to buyers. If you’ve already left, set up systems that keep the home visually appealing. Schedule weekly landscaping. Arrange for packages and flyers to be removed from the porch. And invest in basic curb appeal—new mulch, trimmed bushes, fresh doormat. These curb appeal tips for a vacant property give your place a lived-in energy, even if no one’s been there for weeks. Make It Easy for Buyers to Emotionally Connect An empty house forces buyers to use their imagination. And not all of them are good at it. Visual staging fills that gap. Focus on key areas: living room, primary bedroom, dining space. Add just enough furniture to give a sense of scale and flow. And make sure your agent is using digital walk-throughs, interactive floor plans, and smart scheduling tools to guide remote buyers. These vacant home staging essentials create warmth and orientation without requiring you to restage the entire property. Shrink Monthly Carrying Costs Without Cutting Corners Don’t let a vacant home drain your wallet. The big four to watch are utilities, insurance, cleaning, and lawn care. Start by talking to your utility companies —you may qualify for an “inactive-but-maintained” rate. Some home insurance carriers offer vacancy policies that cost less but still meet requirements. And there’s no shame in automating small stuff. Stage Strategically—Not Expensively You don’t need a warehouse of designer furniture to make your house feel like home. A few well-placed items—lamps, neutral art, entryway rug, a small bistro table in the kitchen—can create a “this could be us” vibe. Many homeowners go the DIY route: inflatable beds for bedrooms, baskets for towels, mirrors for light. Don’t overdo it. Your goal isn’t HGTV— it's comfort and clarity . Offer Peace of Mind With Protection Plans When you’re not around to address buyer concerns in person, the smallest unknowns can feel like big risks. One way to calm nerves is by working with your real estate agent to offer a home warranty or listing-period protection plan. These policies can ease inspection-related fears, especially in vacant homes where buyers can’t easily ask, “What’s that noise?” or “Was that just fixed?” By covering certain systems or appliances, you reduce the chances of last-minute negotiations over minor issues. To see how these plans can add buyer confidence, check this out . Close the Sale From Anywhere (Without Drama) You no longer need to be in town—or even in the same time zone—to close on your home. Remote closings, mobile notaries, and e-signatures are all standard now. Just make sure your title company and agent know you’re remote from the start. You’ll also want to confirm how funds are disbursed and whether there’s anything you need to sign in person. This explainer on the remote closing process for sellers lays out the exact steps and timelines so you’re not scrambling when the deal goes live.  Selling a vacant home doesn’t need to feel like a logistical headache. With the right setup—clear communication, practical staging, remote closing support—you can keep momentum high and hold costs low. And when buyers walk in, they’ll feel like someone just stepped out to grab coffee—not like they’re the first ones back in after a long time. That’s the kind of energy that sells homes quickly—and cleanly—from a distance.
October 28, 2025
There’s this moment before the demolition starts—before the hammer swings, before the contractor texts you “running late”—where it all feels possible. You’ve got your Pinterest board, maybe a sketch on a napkin, some color swatches you’re already half-committed to. And then, pretty quick, it turns into noise. Timelines slip. Dust finds its way into your underwear drawer. People stop showing up when they said they would. And suddenly you’re Googling “is it normal to cry during a remodel.” So here’s the deal. This isn’t a blueprint. It’s a gut-check. Planning Isn’t Optional Winging it will eat your lunch. If you’re thinking “we’ll just figure it out as we go,” go ahead and budget double. You’ve got to define your renovation scope before you do anything. Write it down; get specific. What’s staying. What’s getting ripped out. Where can you flex if costs balloon. People will ask “what’s the plan?” and you’ll think you have one, but unless it’s down on paper? You don’t. This isn’t HGTV. This is your house. Clarity protects you. Don’t Hire the Vibe — Hire the Plan The smooth-talking guy might not show up after deposit day. You need receipts, not vibes. When you’re talking to contractors, don’t get hypnotized by jargon or charisma. Push for structure. Get everything in writing. Start date, payment schedule, who’s responsible for hauling out the mess — all of it. If they squirm, that’s your cue. Be direct. Ask for clear contractor commitments and make sure they don’t treat it like a weird request. It’s not personal. It’s your sanity on the line. Your Docs Will Get Out of Hand. Tame Them. Permits. Receipts. Contracts. Mood boards. Estimates. You’ll think, “Oh, I’ll remember where that is.” You won’t. They’ll be in six different inboxes and three cloud folders. And right when you need that signed plumbing quote, it’ll be buried under something labeled “Final FINAL v3.” Merge your PDFs. All of them. Stick ‘em in one place. Bookmark it. Reference it. It’ll save you mid-panic. If you need a no-hassle way to do that, just take a look and pull your renovation paperwork together before it unravels. Your Budget is Lying to You Whatever your estimate is, add 20%. Just do it. Even if everything feels locked. Even if your spreadsheet color codes make you feel safe. You will discover something behind a wall or under a floor that makes your electrician say “uhh, we’ve got a problem.” And then you’ll either panic or pull from the padding you had the foresight to set aside. The smart move is to budget with a contingency buffer . It’s much better to have leftover money than an unfinished bathroom and maxed card. Your House Will Not Be Livable. Accept That Now. There’s no such thing as a dust-free renovation. It will get in your socks. It will float into your cereal. Your door might be off the hinges for days. Water might be shut off. One night you’ll try to find your toothbrush and discover it under a tarp next to a pile of grout. Even if your contractor promises otherwise, lead times can extend project delays and suddenly you’re eating takeout on an upside-down laundry basket. Make peace with chaos early. It’s coming, either way. The Curveballs Hit Hardest When You’re Tired You’ll make your worst decisions on day 32 when you're over it and just want it to end. That’s when you say yes to the wrong tile or skip a final inspection. Don’t. Force yourself to stay sharp when everything’s blurry. Renovations don’t fall apart all at once — they drift. You skip a walkthrough. You ignore a bad gut feeling. You rush because you’re done emotionally. Don’t do that. Prepare for what most homeowners miss entirely : the fatigue. It’s the invisible enemy, and it wrecks more projects than bad tile ever could. It’s Not Done When It’s “Done” The crew might pack up. The floors might look shiny. But you’re not out of the woods yet. There will be fixes, touch-ups, little weird quirks you don’t notice until week two. Make a punch list. Schedule a walkthrough. Don’t ghost the finish. That last 5%? It’s everything. Set yourself up to follow a simple renovation checklist that keeps you honest when all you want to do is collapse on your new couch and pretend it’s over. Finish strong. Or live with regrets. Renovating your home will test you. You will second-guess your choices. You’ll hate paint colors you once loved. You’ll wonder if the crew is ever coming back. And then, weirdly, one day — it’ll be done. The house will be quieter. The walls smoother. You’ll notice you stop holding your breath when you walk into the kitchen. That’s when it hits you. It was never just about the tile or the lights. It was about holding the line when everything wanted to slide. And you did.
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As we approach Independence Day, we’re filled with gratitude—for freedom, for community, and for the place we all call home. 🏡✨ This season reminds us of the importance of unity, resilience, and celebrating life’s meaningful moments with the ones we love. Whether you're lighting up the sky with fireworks, sharing a meal with neighbors, or simply relaxing under the summer sun, we hope your Fourth is filled with joy, laughter, and unforgettable memories. From our family to yours, Happy Independence Day! Here's to the red, white, and blue—and to finding your perfect place to call home. ❤️🤍💙 With warmest wishes, – The Brown Home Group
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